Business Intelligence and Data Mining in Telecommunication
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for this training course
Course Overview
Survival in the telecommunications industry depends now, more than ever, on how well management is able to understand where the best opportunities for profit and cost reduction lie. Unfortunately, for most carriers, the network infrastructure, BSS environment and overall organizational chaos make optimum decision making almost impossible.
What many carriers are finding is that business intelligence and data mining offer the best solution to the strategic decision making problem.
As the author of over 10 books on RA and BI in telco and as the LEADING BI expert in the field, Rob Mattison, one of the worlds leading authorities in Telco Business Intelligence and Revenue Assurance will share the secrets to making your business intelligence highly successful
Course Highlights
In this class participants will review the basics of sound Telco BI solution delivery including:
- The basic principles of BI development
- The ten key rules of successful BI deployment
- How to use the Telco E-TOM model to drive architecture, design and requirements development
- How to get business managers in network, sales, marketing, accounting , operations, billing and product management to beg you to help them develop BI solutions that they can use to improve their operations.
- How to establish a business value based BI group that top management will gladly finance.
- How to organize your team to always work on the most business critical applications first
Course Contents
I. Introduction to Telco Bi
II. BI Principles & Architecture
III. Telco Data Warehousing – How to do it
IV. Telco Data Mining – Success stories and approaches
V. The ETOM Driven BI environment
VI. Case studies and examples of successful implementations in:
- Network Operations
- Network Fault Monitoring
- Network Performance Reporting
- Network Fraud Management
- Mediation and Network Monitoring and Reporting
- Marketing and CRM Applications
- Churn Management
- Sales Channel Management and Improvement
- Using Bi to drive brand equity
- The use of Bi to help billing operations
- Call center BI and Data mining
- Product development and BI
- Accounting BI applications
VII. Strategic placement of BI capabilities
And much more
Target Audience:
Revenue Assurance Managers and Officers, All Telecommunication Practitioners, Functional Managers and Officers in all Departments.
Duration: 2 days
Date: May 22 - 23
Fees: US$ 1200
For
enquiries:
1. Call Jason 0803 5861053
2. E-mail us for a nomination form at ise@phillipsconsulting.net
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